Basic of Digital marketing 

Introduction

Digital Marketing is an umbrella term for the marketing of products or services using digital technologies, mainly on the Internet, but also including mobile phones, display advertising, and any other digital medium.

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Types of Digital Marketing

• ·         Search Engine Optimisation (SEO)
• ·         Pay Per Click Advertising (PPC)
• ·         Social Media Marketing
• ·         Affiliate Marketing
• ·         Email Marketing
• ·         Mobile Marketing
• ·         Video Marketing
• ·         Content Marketing

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